If you have read our previous article about online marketplace as the game changer in the business, you probably have realized the importance of building your own online store website. Compared to placing your business on giant online marketplace platforms such as Amazon, a personal website store is like an insurance against fatal external problems like platform shutdown. To develop an online store website, there are 2 practices that you can use: Simple Practice and Best Practice.

In this article, we will focus on the best one as it will benefit your business more than the Simple Practice. While it is true that Best Practice requires more time and money, it also gives a better result and is a better investment for your business as well. Making a website in Best Practice means you need programming language to develop your website. As technology advanced, so does programming language. There are currently thousands of different languages that you can choose when making a website. You only have to decide which language fit your needs the best.

Best Programming Language for Online Store Website

Among thousands, it must be difficult to choose the most effective one for your online store website, so you might want to start from the most popular ones. These languages must have gotten their popularity for a reason, and that reason might be because they are the best among others. When choosing what language to use for your website, though, you ought to put your preference and needs into consideration. After all, the best one is the one that works for you.

What Makes a Good Online Store Website

Photo by Pankaj Patel on Unsplash

The Basic Three

HTML, Javascript, and CSS are the pillars in front-end web development. Technically, HTML and CSS are not programming languages; but since they are on the front end of every web and application, learning the basic will help you understand Javascript and other programming languages better.


HTML is the core of every website. It provides the foundation of a website that is meant to be enhanced and modified by other technologies such as CSS and JavaScript in the next process. HTML defines the structure of a website’s content and its meaning e.g header, sub-header, body text, etc. As the name implies, instead of programming language, HTML or HyperText Markup Language uses tags to build a website page.

CSS or Cascading Style Sheets then gives the structure built by HTML style and appearance. Colors, fonts, spacing, background images, etc. CSS describes how HTML elements should be displayed on the front-end of the page.

Then we have JavaScript. JavaScript is more complicated than HTML and CSS. However, together with HTML and CSS, it was used on almost every website nowadays, for it makes a website page more powerful, and complex. It is a technology that allows developers to design interactive sites by enabling features such as confirmation box, animations, and special effects. Currently, according to GitHub, JavaScript remains the most popular programming language among developers. Most of internet’s popular sites such as Facebook, Twitter, Gmail, and Youtube rely on JavaScript to provide interactive website for users.

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The Other Five

Another one on the list of most popular programming languages is Python. It is a high-level programming language that currently gaining massive popularity for its readability and efficiency; and ability to be used in a wide-range of tasks, including web development. It is perhaps the most user-friendly programming languages among all mentioned in this article.

Next, we have Java; a general-purpose computer-programming language that is concurrent, class-based, object-oriented that can be used as a ‘back-end’ programming language for website. Despite the name, Java is nothing related to Javascript. Compared to other programming languages, Java advanced in terms of functionality and security, and considered one of the most stable and reliable programming languages to build large system.

PHP: Hypertext Preprocessor is a popular general-purpose programming language that is designed for web development. It is used to make dynamic and interactive website. On the same budget, PHP offer more compared to another languages. It also operates faster and easier to maintenance.

Ruby is a dynamic, interpreted, reflective, object-oriented, general purpose programming language. It is used as the basis for Ruby on Rails framework that allows web applications to run faster than in another frameworks. The inventor, Yukihiro Matsumoto, has designed Ruby to be friendly and easy to use by developers. It is so simple it allows developers to do more with less code.

Last, we have Go. Go, or also known as Go Lang is an open source programming language that makes it easy for programmers to build simple, reliable, and efficient software and web application. Go Lang is built to make web development completed in faster and more effective way.


Explained above are programming languages that are commonly used for website development. Before deciding the best one for your online store website, you need to decide first what is actually needed by your business? Utilize the right language for the right purpose will certainly maximize the benefits of each technology.

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